Friday, November 29, 2019

Sexual Harassment at the Workplace

Skaine (1996) defines sexual harassment as â€Å"unwelcome sexual advances, requests for sexual favors, and other verbal or physical conduct of a sexual nature†¦when submission or rejection of this conduct explicitly affects an individual’s employment, unreasonably interferes with an individual’s work performance or creates an intimidating, hostile or offensive work environment † (p. 11). The two types of sexual harassment identified by the law are quid pro quo and hostile environment. Advertising We will write a custom essay sample on Sexual Harassment at the Workplace specifically for you for only $16.05 $11/page Learn More Quid pro quo refers to a condition where an employee is forced to provide sexual favors to an individual at a higher job rank in exchange of benefits at the workplace. On the other hand, hostile environment refers to a state where employees are harassed by offensive sexual behavior or any other act or state that intimidates a person sexually at the workplace (Geffner Braverman, 2005). Title VII of the Civil Rights Act protects employees against discrimination of any nature at the workplace. The Act protects employees from discrimination by their employees either in terms of gender, ethnicity, racial background, religion or any other form (Repa, 2010). The scenario being experienced at the workplace provides that members of staff are offended by the personal photos and calendars hung in the back of the kitchen that are sexual in nature. Some of these items have been given to the staff from suppliers. The objects hung do not belong to just one individual and are making the other staff members uncomfortable. The other staff members asked for the items to be taken down and have even taken them down themselves, but that has caused more items to be hung up in their place. From this scenario it is evident that the employees are offended by the pictures and this is a case of a hostile work environment. The rights of the employees have been violated yet they have the right to be protected from sexual harassment. In this scenario, sexual harassment is experienced by the employees and the kitchen manager should take action to protect the rights of the employees. As the kitchen manager I would ensure that all the complaints are dealt with immediately and appropriately. All pictures identified to cause sexual harassment should be removed and no more pictures of a similar kind should be displayed in future. It is good to discuss the issue with the employees and assure them that it is regrettable that such an offensive act has been happening and that a similar occurrence would not be experienced in future. A comfortable work environment is a right to all employees and it would be my duty to ensure that all employees are comfortable at the workplace. Moreover, injunction should be placed against suppliers providing materials which are offensive. To add on that, personal pho tos bearing offensive photos should be banned at the workplace.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More It is therefore conclusive that employees have a right to be protected against sexual harassment. Sexual harassment consists of all environmental conditions at the workplace which are sexual in nature and are offensive. It is the responsibility of the management of the organization to ensure that all the employees are comfortable at the workplace. To avoid a similar occurrence in future, employees of the organization should have the freedom to express their grievances and to discuss matters that may affect them at the workplace. References Geffner, R. and Braverman, M. (2005). Aggression in organizations: violence, abuse, and harassment at work and in schools. Routledge. ISBN 0789028425, 9780789028426 Repa, B. K. (2010). Your Rights in the Workplace. Nolo. ISBN 1413312101, 978141 3312102. Skaine, R. (1996). Power and gender: issues in sexual dominance and harassment. McFarland. ISBN 0786402083, 9780786402083. This essay on Sexual Harassment at the Workplace was written and submitted by user Kasen Flynn to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Monday, November 25, 2019

School Uniform Policy essays

School Uniform Policy essays I have heard a lot of talk about a uniform policy being enforced in our public school. Since this is an important topic of discussion, not only in our school but also in schools across the nation, I would like to share with you my view on this topic. Both sides have a good reasoning on this issue, but I believe that a safe and disciplined learning environment is the first necessity of all schools; therefore making school uniforms mandatory would not hurt but benefit our school system. There are many ways our school can enforce the uniform policy and make it more effective within the student body this would in turn help to promote school safety and reduce peer pressure, while enhancing the learning environment. The first problem that school uniforms will raise is about style. However, this problem can be solved to make students feel more comfortable in the uniforms. There are now a variety of styles and options available that would make uniforms more acceptable to students and parents at school. For example, polo shirt and chino pants, or oxford shirt and chino pants. Alternatively, you can take the same fabric materials and make a variety of styles such as skirts, shorts, and slacks. This would make the color, fabric, and basic pattern remain the same for all students whiling giving them a variety of styles to chose from and making the clothes more comfortable for students to wear. Requiring styles that are more comfortable and fabrics would help keep both students and parents happy. Furthermore, since America is "free country we cannot take away students freedom of speech and expression. Therefore, if students are unable to express themselves through their clothing then we should offer other opportunities for students in order to protect their rights of expression. For example, we can allow students to wear specific clothing, such as yarmulkes and headscarves; during the school day if it is part of students' religious prac...

Thursday, November 21, 2019

International Competitive Status and Cross Culture Management of Essay

International Competitive Status and Cross Culture Management of Revlon Inc - Essay Example It is evidently clear from the discussion that Revlon Inc.’s market share for cosmetics has dropped since 1998, and the company showed only one quarter as profitable from the last 8 years. The company’s growth started suffering in the 90s when the entire cosmetic industry sale to the retailers declined due to heavy competition. It is observed that the global cosmetic industry has been experiencing constant growth from 2009, but fall down in 2013. Revlon Inc.’s profits and income signifies that the company growth has been unstable. Revlon Inc. has developed its reputation in the cosmetic industry in areas like fragrance, skin care, and personal care. The company is also looking forward to business growth and various beneficial opportunities. The company’s data has given sufficient proof that in the near future, Revlon Inc. will grow positively and it will become the most valuable company as it was before. It is observed that company focus too much on profit ability in personal care products; they should also support corporate social responsibility by sponsoring events for woman’s health issues. The decision for choosing Revlon Inc. was a rationale for the rise and fall of cosmetic industry came into knowledge. The cosmetic industries sale and distribution are spread among various different countries. There are huge competitors in this industry and Revlon Inc. plays an important part in this competition. They compete with the competitors in terms of net income, goodwill, brand name, social responsibility etc. Revlon Inc. in all these categories has played a very important role and at the same time, the company has ensured for constant growth and survival in the industry.

Wednesday, November 20, 2019

Why Has Apple become increasing popular Essay Example | Topics and Well Written Essays - 1250 words

Why Has Apple become increasing popular - Essay Example The company started as a computer company with the best known hardware being the Mac computers, the iPhone, iPod music player and the iPad tablet computer. All of the company’s hardware operates on consumer software known as the iOS operating system and for comparison purposes it can be likened to Microsoft’s operating system called Windows. The company has gone through a dynamic metamorphosis from a computer company to a consumer electronics company since its founding days in 1976 to present. The incorporation’s consistent innovation and inventions I the information technology industry has seen it steadily rise to become one of the leaders in the market. This can be attributed to a myriad of factors that have been strategically combined the founders of the company to facilitate the transition of the company from just a mere computer company to a giant in the industry. This paper seeks to discuss the factors behind Apple Inc.’s increasing popularity in the global consumer electronics market.... The advent of the internet and rapid advancement in information technology (IT) resulted in globalization and the propagation of mobile communication devices (West, Joel & Mace 2). Steve Jobs was the co-founder and owner of Apple Computers Inc. and his accredited with turning the company’s fortunes around when he designed, developed and introduced the iPhone into the company’s products portfolio. The company changed its name to Apple Inc. an indication that it was breaking away from tradition and venturing into the consumer electronics industry. The consumer electronics industry is characterized by electronic equipment meant for everyday use in office productivity, entertainment and communication (Gross 3). This can be lauded as Apple Inc.’s turning point to profitability after its slump pre-consumer electronics era. This led to the growth of Apple’s market share into a global phenomenon changing its previous market niche of the US only. The companyâ€℠¢s venture into the consumer electronics market with the iPhone, iPod and iPad revolutionized the mobile device communication and technology (Bostic 1). The combination of the introduction of new consumer electronic products and consistent innovation of mobile phones, personal computers and portable music players can be attributed to Apple’s rise in the industry. Apple Inc. operates in a technology intensive market that is characterized by cutthroat competition and a constantly changing environment in terms of product relevance and market dynamics. Technology is at the core of Apple’s contemporary market that ranges from commonplace consumer products which is the main focus of its niche market to esoteric products. Apple’s Steve

Monday, November 18, 2019

A Manifesto Essay Example | Topics and Well Written Essays - 1250 words

A Manifesto - Essay Example With regard to its aesthetic qualities, it has the qualities of beauty, harmony and symmetry where none can be taken or added that would not impair the totality of the design. My initial role in design is to first learn to create a good design. A good design requires multidisciplinary approach which includes ability to draw, manipulate computer, take pictures, understand color theories and to create concepts through images that people could understand. After learning these things, my role then transformed to be able inspire, create, improve and learn. I believe that a good design is a product of inspired moment that is aptly captured and have physical attribute for others to be inspired as well. That process of giving inspiration a physical attribute so that others may see is the creative process of rendering the inspiration. This creative process however is never completed and must constantly be improved to optimize the best design possible. On my end, I must also continue to learn so that I can better render the inspiration that I have. I treat design as an artwork. My value towards it similar to fine artists and painters who would first look and feel for an inspiration and then make that emotion to be felt in their work. I could also say that my life is reflected in my designs. It is because my design is the expression of myself. And myself is the collection of my experience, knowledge, beliefs, hopes, aspirations, my sense of beauty, or anything that made me a person. And this is expressed and seen in my design. Getting it out of me to make a good design is not an easy process and could take time but I believe that it will be worth the effort because the output would surely be beautiful. My personal values about design are a lot. Firstly, I truly believe that art imitates life. In this aspect, graphic design is one of the expressions of art. Design is an expression

Saturday, November 16, 2019

Project procurement and risk management

Project procurement and risk management PROJECT PROCUREMENT AND RÄ °SK INTRODUCTION The management of the processes of purchasing or acquiring the services ,products or results needed from outside the project team to perform the work is defined as project procurement management or the processes to purchase/acquire products, services and results from outside the project. The main actors are†The Buyer† and the†The Seller† and central is the contractual obligations and regulations.Central is also how the purchasing process within the project is structured, with formal approvals and routines[16].In procurement process we have to consider the Business aspect,financial aspect,routines,instructions,investment aspect,subcontracting and every step in procurement will need its own tools Risk analysis,Investment calculus,vendor evaluation,quality assurance,specification determination,contract forms. 1. SPECIFICATION OF PLACE AND SIZE OF THE PROJECT. 1.1 NEW PROJECT OF GW For the first and second assignment, our company hasnt had any specific project. We only made the scope analysis, management plan, policy, stakeholder analysis, organizational chart within the subjects of Project Management, Quality, Human Resources, and Communication Management.(1,2) For the third assignment, The Company GW has a current project, which is now on going. We have been ordered to make a solar thermal power plant to the area of desert of Arizona, United States. The ordered is made by the United State Government. There should be installed a solar thermal power plant to be built in 5 years. The target of this plant is to generate 275MW energy per year. The energy gained from the solar power, will be used in order to meet the electricity need of the towns that are the closest ones to the solar power. According to the assumption, if 1 average roof is capable to be built 20 solar panels on it, it is expected that this amount of solar energy will meet the electricity needs of approximately 40000 building such as home, school, businesses, and public buildings. The usage of renewable energy will definitely provide the United State Government to make a reasonable profit. Since it doesnt cause any pollution, there will be generated a new perspective for environ mental aspects, and it will repay its installation cost in a short period of time. 2. MAKE A STAKEHOLDER ANALYSÄ °S FOR YOUR PROJECT 2.1 STAKEHOLDER ANALYSIS When we were making the scope analysis of GW, in Assignment I, we already mentioned that, stakeholders are any group, party, organization or people, that somehow plays a role within the whole project. They affect or are affected by the actions that the organization performs. Stakeholder analysis identifies the stakeholders and their interests, defines their roles and related responsibilities and specifies whether, and to what extent, their expectations are treated as requirement in the project [3,4,5]. 3. AN INVESTIGATION OF THE AREA OF DESERT OF ARIZONA IN MIND DUE TO RESOURCES (MAPS AND GEOGRAPHICAL INFORMATION) As we have discussed in our scope analysis, as The Company of GW, our main objective is to set up high quality and efficient solar power plants with a reasonable cost. Since we are also aware of keeping the harmonious balance of energy, one of our aims is also to compensate the energy need by providing the environmental protection to keep the earth green. In order to have a high efficient plant with a high quality, it is quite crucial to pay attention at which the installation will be done. Because the available resources play the most important role, after setting up a plant, in terms of efficiency. Efficiency for a plant can be found by the formula; desired output / required input. This formula can also be explained verbally; the highest efficiency we can get from a plan is 100% that is equal to 1 for this formula, which is impossible to obtain for the real life since we cannot have the ideal conditions. But in order to increase the efficiency to approach to zero, by a simple mathematics, we can say that, we need to keep the output higher as much as we can, while decreasing the input value. How we can decrease the required input value to nearly zero is by utilizing the natural resources as well as we can, which is the solar energy for our case. Therefore, it is very important to build up new plants to the regions, where there can be found high temperature and more sunny days available. Therefore, deserts take the first place in the ranking, when it needs to make a prioritizing. There is also one advantage that deserts can be used as a land for solar power systems, because there is no need any environmental impact such as lake (as it is needed for hydroelectric dams), or coal plants. There are also many advantages to install the plants in the United States as the land; * United States is the leader for the power research and development. * It is one of only two countries in the world that has the largest scale of solar power. * Since Arizona is located in the southwest of US, the feature of warm and sunny climate makes the desert of Arizona more favorable location for solar power. * This solar power plant not only reserved by the people live around it, but also affects some other people by rebates and tax credits. As it is also explained in the website of Department of Energy of United States ; â€Å"Specific federal and state tax laws permit private companies and homeowners to credit the purchase price of their solar power systems against their annual income tax payment.†[6,7] 4. LIST OF ITEMS NEEDED GW needs to identify the needed goods and services. This should be identified according to GWs organization chart and procurement plan. After identifying the needed goods and services, the suppliers which will successfully fulfill the contracts and supply good and services, should be found. The suppliers should be chosen according to their technical capability, experience and human resource capability. Here is a list of needed items and services for GW: Materials Services  § Office Equipment  § Rental Cars  § Meeting Rooms  § Restaurant/Cafeteria  § Security Stuff  § Computer Services  § Cleaning Supplies  § Tax Services  § Insurance Services  § Electric Services  § Heating Services  § Air Condition Services  § Building Repair Services  § Telecommunication Services  § Transport Services  § Treatment of Office Materials Service  § Education Services (for personnel trainings)  § Scientific and Technological Services (for industrial analysis, researches)  § Food and Drink Provider Service  § Security Service Table 2: List of item needed As we see in the table, most of the services and materials are the basic needs of company. These are not changeable according to the projects. According to the project, the use of these items may change. Also the needed items list has to be renewable all the time. The departments may need new items during the projects. Then these items should be added to the list. It means that this list can change in every phase of the project but as it is mentioned before, most of these items will be kept as basic needs. If new items would be identified in later phases of projects, the list can be detailed.[8,9] 5. MAKE OR BUY DECISION The act of making choice between producing an item (in -house ) Internallay or buying it from external source (Supplier) is make-or-buy decision. Make-or-buy decisions arises usually when a company has developed a product or modified a product or having trouble with current supplier or changing demand of the product. Make-or-buy decisions also occur at the operational level. Analysis suggest the following considerations that are in favor of making a part in-house (1) * The considerations of cost * To integrate the plant operations * The Productive utalisation of excess the plant capacity * The Need of direct control over production and/or quality * The Better quality control system * To protect Proprietary technology design. * Unreliable suppliers,No competent suppliers * Desire to maintain a stable workforce (in periods of declining sales) * The too small Quality to interest a supplier * lead time Controle , warehousing and transportation, costs * Greater assurance of continious supply. * Provision of a secondary source * The Political, environmental or social reasons. Some of the factors which influence may be on the firms to buy a part externally include: * Lacklessness of expertise,Suppliers research and specialized know-how exceeds that of the buyer * Consideration of cost. * Low-volume requirements. * Facilities of limited production or insufficient capacity * Strong desire of maintaining a multiple-source policy * The Indirect managerial control considerations. * Considerations of Procurement and inventory. * Preference Brand * Those Item which are not essential to the firms strategy There are two most important points to consider in a make-or-buy decision are and the availability of production capacity the cost . Obviously, the firm who buy will compare production and purchase costs.It provide the major elements included in this comparison. Elements of the â€Å"make† analysis include: * Carrying costs. * The direct labor costs. * Factory overhead costs * Purchased material costs which is delivered * Managerial costs. * Any other costs stemming from the quality and related problems. * Increasing purchasing costs, Increasing capital costs. Cost considerations for the â€Å"buy† analysis include: * Purchasing price,and transportation costs of the items. * Ä °nspection and reception costs. * The Incremental purchasing costs. * Any of the costs which is related to quality or service. 6. RISK ANALYSÄ °S (RA) FOR SOLAR THERMAL POWER PLANT TO THE AREA OF DESERT OF ARIZONA 6.1 SOCIAL AND ECONOMIC RISK OF SOLAR THERMAL The Desert of Arizona solar boom will impact social and economic dimensions of the region. Nearby residents and visitors will face the burden of increased traffic, pollution, noise, and infrastructure that will diminish the aesthetic qualities of the desert. A fringe impact of solar parks is increased land prices caused by growing demand from private industry. Economically, solar thermal parks will produce manufacturing and construction jobs. These jobs could provide more revenue for the surrounding community, increased investment in the local economy, and a larger tax base.[11,12] 6.2 RISK OF SOLAR THERMAL ON VEGETATION, WILDLIFE, AND WATER The Desert of Arizona is home diverse species and ecosystems, and large solar parks could be physical stressors on these desert systems. Considering the fragility, diversity, and complexity of the Desert of Arizona, large solar thermal parks could disrupt healthy ecosystems and augment pressures on already stressed species .Limited water supplies also complicate the benefits of solar thermal. 6.3 RISK OF SOLAR THERMAL ON DESERT SOIL ECOSYSTEMS: ASSESSMENT ENDPOINT The Desert of Arizona has recently caught the attention of scientists because of its ancient origins and carbon sequestration capabilities. Made up of sedimentary, igneous, and metamorphic rocks. The recent scientific literature regarding carbon sequestration in deserts is both new and solar power is perceived as a ‘clean energy source, reducing carbon production while providing much-needed energy. The production capabilities in Desert of Arizona could supply with most of its energy needs. Therefore, the goal of this project is to determine whether the installation and operation of solar thermal plants will impact carbon sequestration capabilities of the Desert of Arizona ecosystem and ecosystem services to the extent that more carbon is released or inhibited from being stored than saved while utilizing solar technology.[13] 6.4 QUALITATIVE RISK ANALYSIS: POSSIBLE EFFECTS OF SOLAR THERMAL PLANTS ON THE DESERT OF ARIZONA It is clear that the desert ecosystem will be disturbed and destroyed during the installation of the Concentrating Solar Power (CSP) plants in the Desert of Arizona. However, it is unclear, and therefore our primary question for this analysis, whether the sum gain of carbon saved by building and operating new solar thermal plants rather than operating fossil fuel power plants is greater than the sum loss of carbon that occurs when the desert habitat is disturbed and destroyed, thus altering the carbon sequestration abilities of the ecosystem. We approached this analysis in both a qualitative and quantitative manner. We will first describe the descriptive analysis of the risks associated with installation and operation of the CSP plants, followed by the quantitative approach of applying a cost-benefit analysis to compare net carbon gains by using CSP plants rather than an Integrated Gasification Combined Cycle (ICGG) plant, which uses â€Å"clean coal† technology.[14] 7. RA WHAT TO DO IF THE RISK OCCURS ? 7.1 CARBON LOSS DUE TO INSTALLATÄ °ON OF SOLAR THERMAL POWER PLANTS Carbon sequestration is thought to occur on a variety of levels within desert and semi-arid ecosystems. The primary stressor in this analysis is the physical destruction of the habitat that will occur with the installation of the solar collecting facilities, roads, and transmission lines or towers. While CSP plants are large, some estimate they use less land area than hydroelectric dams or coal plants. Nonetheless, existing vegetation, including the aboveground biomass and belowground plant tissue and roots will be cleared prior to installation of CSP plants. Additionally, it is assumed that biological soil crusts will be destroyed and alkaline soils will be removed during the CSP installation process, especially if land leveling, contouring, and construction of stabilizing features for high desert winds are needed. While the soil may only be displaced and later deposited in other desert areas, we assumed the stored carbon was released into the atmosphere. This may be an overstatemen t of the potential effect; however, we decided to assume the scenario causing the greatest impact given the limited available information. 7.2 LOSS OF FUTURE CARBON SEQUESTRATION WITH THE OPERATION OF SOLAR THERMAL POWER PLANTS In addition to the loss of stored carbon, the CSP facility and supporting infrastructure will likely inhibit the future sequestration of carbon across the inhabited area. Some researchers such as Schlesinger are skeptical of the high flux rates especially given the lack of information to support where the carbon is stored and whether carbon sequestration within desert biomes has increased since the Industrial Revolution. However, if these desert ecosystems do sequester large carbon pools, then large alterations of the ecosystem will likely result in the loss of future sequestration capabilities for the global carbon budget. 7.3 OTHER POTENTIAL IMPACTS AS A RESULT OF INSTALLATÄ °ON AND OPERATÄ °ON OF SOLAR THERMAL POWER PLANTS Although the majority of this analysis has characterized solar thermal as a physical stressor, CSP plants also pose chemical risks. CSP plants may use molten salts to store the thermal energy and these oxidizing salts may pose both health and ecological risks. Furthermore, impacts will occur on water supplies and resources, as water is piped from limited aquatic systems; Desert of Arizona, some of which may have declining populations; and nearby human communities. These impacts were not evaluated in this risk analysis but should be considered in a more comprehensive evaluation. 7.4 QUANTITATIVE RA/ COST BENEFIT ANALYSIS The objective of this cost benefit analysis is to weigh the possible costs of building a solar thermal plant in the Desert of Arizona. The scope of this cost benefit analysis will be limited to solar thermal plants located in Desert of Arizona, and the currency used will be carbon. It is important to note that these values are estimates and the quantitative analysis is limited to carbon. In a comprehensive risk assessment, a full ecological cost benefit analysis would be conducted in order to measure the true costs of a solar thermal plant. Other parameters that would be considered include impacts on the Desert of Arizona of the region, water resources, social and economic implications and land costs. Carbon costs of construction and operation of the solar thermal plant were calculated based on a review of the primary literature. Carbon released from disruption of Desert of Arizona soil, construction of the solar thermal plant, and disruption of carbon sequestration capabilities were considered in the evaluation. [15] 8. RISK MANAGEMENT PROCESS FLOWCHART CONCLUSION In this paper we define and implement the project procurement and risk management for our green show project,we specify the place and size of our project and also analysis of stackholders were made .We also investigate the area due to resources and geographical information .A list of items like systems ,services and materials etc was made and finally we also perform make or buy decisions for the items.Both types of qualatative and quantitative risk analysis was also made.We present a risk management plane in the form of flow chart with roles and resposibilities.We come to a point that project procrutment and risk management is the most important area of project management. REFERENCES [1] http://www.jasolar.com/ [2] http://michaelbluejay.com/sri/solar.html [3] http://maps.google.com/ [4] http://news.mongabay.com/2006/0209-solar.html [5] http://news.mongabay.com/2006/0113-energy.html [6] http://news.discovery.com/tech/ten-places-harness-solar.html [7] http://en.wikipedia.org/wiki/Solar_power_plants_in_the_Mojave_Desert [8] http://xeno.ipaustralia.gov.au/tmgoods.htm [9] http://www.treasury.gov.lk/FPPFM/pfd/circulars/NPACircular11.pdf 10) http://www.enotes.com/management-encyclopedia/make-buy-decision [11] SOLAR THERMAL IN THE MOJAVE DESERT, 13 March 2009. [12] http://en.wikipedia.org/wiki/Solar_power_plants_in_the_Mojave_Desert [13] http://www.aps.com/ [14] http://en.wikipedia.org/wiki/Solar_Energy_Generating_Systems [15] Financing Solar Thermal Power Plants, Rainer Kistner and Henry W. Price, April 1999. [16] Erika Lecture notes

Wednesday, November 13, 2019

Saving the Ballona Wetlands Essay -- California Nature Environmental E

Before development exploded in California, the state contained about 5 million acres of wetland habitat. Unfortunately, over the years California has been willing to part with 91 percent of its wetlands, Southern California having lost 95 percent. Los Angeles County has only one wetland remaining. This being the Ballona Wetlands located between Marina del Rey and the Westchester bluffs, it was once a major part of California’s natural wetland systems. Before development, Ballona wetlands natural habitat covered 2002 acres. This area, 800 to 1000 acres, referred to as Playa Vista by its owners is made up of salt marsh freshwater marsh and part upland and dune areas. It is considered Los Angeles’ largest ‘wetland ecosystem’. Although degraded over the years it still functions as a normal natural wetland - providing vital services. A major function it provides is that it filters out toxic wastes and pollutants from stormwater runoff before they reach the Santa Monica Bay. It is "a coastal plain, and acts as a flood plain for the surrounding area" (FOBW Information folder 1998: Fact Sheet). Ballona is an integral part of the Pacific flyaway, providing vital feeding and nesting habitat for over 185 species of birds, including some on the federal endangered species list. The southwestern willow flycatcher, an endangered species, was just recently seen by developers in an area cleared for construction. Ballona is no doubt a welcomed refuge to all species, both flora and fauna, from the industrial landscape of Los Angeles. The Friends of Ballona Wetlands have said it is "a spawning ground for commercial and sport fish, and a vital source of nutrients for the entire coastal marine environment" (FOBW Information folder 1998: 20 years of C... ...na Wetlands." http://eco.bio.lmu.edu/www.ballona/fbw.htm. 22 Jan. 98. Friends of Ballona Wetlands Information Folder. "Friends of Ballona Wetlands: 20 years of Commitment," "Fact Sheet," "Mission Statement: Friends of Ballona Wetlands" 1998. Helgeson, Rubell. Commentary. "A Phony War to Save the Ballona Wetlands." Los Angeles Times 6 Dec. 1996: B10. Lynch, Glen. Interview. The Ballona Free Press. [Westchester] May. 1997: 2. Tagawa, Rick. "History of the Ballona Valley." The Ballona Free Press. [Westchester] Nov. 1997: 2. Additional References not cited Ballona Land Trust Mission Statement http://www.life.net/wetlands/bmission.html Effort To Protect Ballona Wetland Moves Forward http://www.house.gov/harman/flapgate.htm Protestors Target Spielberg, ‘Lost World’ http://www.channel2000.com/news/stories/news-970520-202436.html

Monday, November 11, 2019

Long Term vs. Short Term Focus in Communication Essay

There are pragmatic differences between sales promotion and advertising, which marketers must bear in mind when attempting to communicate with the customers. The same case will apply when marketers attempt to communicate with customer by defining the appropriate media and non-media communications that are aimed at driving customer interest, demand and sale upwards. Brand value does not always increase the sale of the product depending on the price of the product and affordability. Instead, brand value may be more instrumental in customer retention. In the short term, discounts have the potential of increasing product sales, but in the long term, the customers’ perception of the product may be negative or positive as they ponder over why there was a discount. Primary Differences between sales promotion and advertising There are fundamental differences between sales promotion and advertising. Advertising is the form of communication via the diversity of media with the goal of persuading and making people aware of products or services. Advertising is equally a service to the target and consumers to inform them with truthful contents that are ethically generated in order for it to be accepted by the public. Advertisements are clear, truthful, tasteful, precise, original, reputable and ethical communications to the public. (Guideline Marketing, 1998). Sales promotion is the application of incentives to elicit a positive reaction by the consumer. Sales promotion gives the consumer advantages of using the product or service on promotion. Sale promotions are characterised by sponsorship, free gifts and vouchers, public forum of information, exhibited, educative and consultative. Therefore the fundamental difference between and advertisement and sales promotion is the on their acceptability by the consumers. (Guideline Marketing, 1998). Some media and non-media marketing communication that are typically employed to increase customer interest, demand and sales The media marketing communication that are typically employed to increase customer interest demand and sales are digital media, print media, pod casting , narrow casting and broadcasting, posting mails, telephone marketing, among others. (Promotion and integrated marketing communications, 2007) Non media marketing communication that are typically employed to increase customer interest, demand and sales are price discounts, non-media advertising, special offers, sales coupons, product and services sampling, product and service price rebates, competitions and raffles, games, product and service premium offers and counter promotions. (Promotion and integrated marketing communications, 2007) Does brand value always increase with increasing sales of the product? Not always does value always increases with increasing sale of the product. Perhaps it may help in customer retention. But in some instances, it can increase sales because more sales are a sign that the customers are crediting the brand as well as their perceptions to the product. This has implications that more sales are solidifying the brand value as long as the product is being sold for the purpose of brand building. Brand values that have increased sales due to high sale imply that the brand value is attractive. When the sales increase, there are signs that the customers are satisfied and are bound to make references to other over the value of the brand. (Bacak, 2006). How discounts have the potential to affect short term sales and long term brand value. Under a good marketing management, discounts have the potential of positively affective the short term sales and long term brand value depending on the perceptions of the customers on the brand following the discount. The understanding discount strategy is that the sale force is not overwhelmingly profit motivated. Instead, the priority is to create value that customer perceive as satisfactory. Most business would create a discount to enable more consumers interact with the product or service. (Lin & Lin, 2007, p. 1-131). According to Aaker (1991), discounts will provide short term sales competitiveness while customer benefit from the value that will be enhanced in the long term. During the time that a brand is under discount sale force, the consumers are given a chance to identify the product or service with their needs. (Lin & Lin, 2007, p. 1-131). An example of products where price discounts positive short term sales increase and long term brand value is the cosmetics. In this case the higher the discount the higher the sales as long as the brand image is highly placed. Thus as soon as the discount is initiated, the short term sales shoot up and the consumers perception of the brand shift and this may be positive or negative. If negative, the consumer could be expecting even more price discounts in the long term. (Lin & Lin, 2007, p. 130). Conclusion: This marketing communication paper has come out with very important lessons. First, in order to be successful in marketing communication, it is important to understand the fundamental differences between sale promotion and advertising so that the choice of media and non media communication can be rewarding to the marketing plan. Second, the possibility of an increasing brand value to increase sale is hinged on other factors like affordability. Finally, product price discounts have a short term effect of increased sales but a mixed effect on the brand value in the long term. Reference Aaker, D. A. (1991).Managing Brand Equity:Capitalizing on the Value of a Brand Name, NY: The FreePress. Bacak, M. (2006, March 18). The Benefit of Branding: Increase Your Sales and Promote Your Product by Building a Solid Brand. Retrieved April 10, 2009, from http://ezinearticles. com/? The-Benefit-of-Branding:-Increase-Your-Sales-and-Promote-Your-Product-by-Building-a-Solid-Brand&id=163889 Guideline Marketing, (1998). Guidelines for publicity, advertising, practice promotion and allied marketing activities. Retrieved on April 10th, 2009, available at http://www. capelawsoc. law. za/Files%20for%20New%20Website/Guidelines/Advertising%20E. doc Lin, N. & Lin B. , (2007, August). The effects of Brand Image and Products Knowledge on Purchase Intention Moderated by Price Discounts. Journal of International Management Studies. P. 1-131. Promotion and Integrated Marketing Communications, (2007). Marketing communications. Retrieved on April 10th, 2009, available at http://www2. cob. ilstu. edu/jsattaw/MKT%20230/Lectures/Lecture%209%20–%20Promotion%20and%20Integrated%20Marketing%20Communication. ppt

Saturday, November 9, 2019

LGBT and P.O.P.E. Professor Ramos Blog

LGBT and P.O.P.E. THe article starts off as Fr.Bryan Massingale starts to walk into a makeshift church in Tukana, that was filled with the odar of goat dung and swarms of flies. Holding in his gagging he realizes that he has come to baptize people who have walked over 2 hours just to be in a shack among sheep. He then realizes what its like to be among the flock as hes praying for grace to hold on. Father massingale then relates his experience of his thoughts of these people to how the church can view homosexuals. He recalls the decision by the united states conference of catholic bishops to force over 70 clerics to resign due to their sexual orientation. â€Å"The Catholic Church’s treatment of LGBT persons has become, especially for Millennial Catholics, a litmus test for its ethical credibility and moral authority. Church documents speak about LGBT persons. But no official statement or outreach begins by speaking with them and engaging their experiences or those of their families.† Fr.MAssingale also points out that pope Francis tends to be criticized because of his action of ‘smelling like the sheep’ especially when referring to homosexuals, who ARE NOT A SENSITIVE SUBJECT TO POPE FRANCIS. He continues by saying if we can be there for the struggling women who just wish to be a part of Christ and the church, can we be there for the homosexuals who are still seeking Christ, through their struggles, journeys, and ways, much as he ignored and prayed for grace through the baptism of the women though the church was a shack that was filled with caca. Although impure, Christ is still sought. Questions: why do you think the church itself is hard to accept LGBT community members, if our pope has no problem? What makes the homosexual different than one on birth control, one who discriminates and anyone else whos sins are not as criticized?

Wednesday, November 6, 2019

Dos and donts for the First Day of Classes

Dos and donts for the First Day of Classes You Should and Should not Do during the First Class Almost every student finds the beginning of a new semester exciting. You are going to have new classes, new teachers, maybe new mates, a fresh start Here are some tips that might help you when it comes to having a good first day of classes. Arrive Early The first impression is very important and nothing can be worse than being late to the first class. It shows disrespect to the professor and your fellow classmates. Since it is the first class, you might have never been to this classroom before. For this reason, it is necessary to get to know where the class will take place ahead of time. You can have a walk there the day before you actually have that class. Do not Sit in the Back of the Class During the first week of classes, students mentally claim their spot so pick your one wisely once you first walk in the classroom. It is not necessary to sit in the very front, but make sure you do not pick the seat in the very back, as well. By sitting in the back row, you will find that there are so many distractions there and chances are that you will not be able to hear what your professor says or see what he writes on the board. The middle will do just fine. Read the Course Syllabus Beforehand A good way to have a head start in your classes is to thoroughly read the syllabus. This will help you be prepared to ask important questions at the first class and to know what to expect from every teacher. Do not Wait until Last Moment to Purchase Textbooks You should purchase or borrow all the necessary textbooks as soon as it is possible. Many professors prefer getting started right away and if it takes more than a week for your textbook to be delivered, that already puts you behind. The day your professor tells you what book you will need, you should start searching for it. Exchange Information with a Friend Making a friend in each of your classes is often easier said than done, especially when you are studying at a big college. During your first day, ensure you have somebody you can contact from every class you attend in the case you have any questions related to the class. This is very helpful in case you miss a class or do not understand a certain assignment. Do not Procrastinate If your teacher gives you an assignment right at the first class, make sure to get started on it as soon as it is possible. If you start procrastinating from the very beginning, it will be very difficult to stay on track later.

Monday, November 4, 2019

Tell a story of significance to your family. Tell it in scene Essay

Tell a story of significance to your family. Tell it in scene - Essay Example My grandfather chose to go with Batista, Cuba’s former president; he collaborated with the US and became an American spy. This way, he gained an asylum in America together with his family when things turned sour back in Cuba. I can still remember that day; it was a chilly Thursday in 1961. Grandpa woke everyone up unusually early, urging us to get ready as we were relocating to a safer place. When all of us were ready, I heard a rumbling sound outside our house. ‘Grandpa, what is that? Why are we dressed up?’ I had a thousand more questions to ask him. He leaned on his knee, took my arms in his and said’ my dear, do not worry. That is an American helicopter that will take us to our new home.’ The thought of flying in a helicopter calmed down my fears and uncertainties. From the helicopter, I could see the beautiful world below. My younger brother missed all this, as he was fast asleep in my grandpa’s laps. Within a short time, we landed in Miami international airport. I marveled at its size and beauty. A van already packed there was waiting to take us to our home. Everyone was excited and tired at the same time. We settled in Little Havana, which is renowned for its large population of immigrants initially Jewish, but currently hosts many Cubans. Little Havana occupies the western side of the great Miami. I loved it

Saturday, November 2, 2019

International Marketing - Brazil Country Notebook Term Project Paper

International Marketing - Brazil Country Notebook Project - Term Paper Example The success of a business depends on culture. Culture varies from country to country depending on the origin, religion or cultural practice of the indigenous population. In fact, the tradition of the indigenous and the effect of religion in behavior is advance. For example, Brazil population is affiliated to Catholicism and the impact of religion may be adverse in some areas. However, Christianity offers the opportunity for success through integration and acceptance. Brastemp is a company dealing with kitchen equipment with the main focus being on cookers and fridges. It targets export to countries such as the US, Argentina and other South American countries. However, in the next decade the company intends to supply its product globally by venturing into Asian and African markets. The origin of the Brazil nation is under dispute by archaeologists. However, the beginning of the nation can be traced back to the native population described by the Portuguese colonizers as Indians. In the early discovery there were over 2000 tribes living in Brazil. The nature of the population owing to the difference in origin is complex with a diverse approach to business and other related activities. The history of Brazil is a complex story with diverse conflicts in academic report or work. In fact, the country’s history is divided into several eras with the main focus being on the colonization era. For business, the population and preference is vital because they help in determination of the market quality. Geographical setting Brazil is locates in the South America continent and is covers almost half of the continent. It is the largest country in the continent but has diverse coverage. The total area coverage is 8,514,215km2 which is both land and water combined. It is border